2025: A year of innovation, evidence and challenges!
As 2025 draws to a close, we look back on a year rich in scientific advances, new assessment methods, and major regulatory developments. It has been a year characterised by higher expectations from consumers, evolving regulations, and an increased need for robust scientific substantiation. Here are the highlights that have shaped the cosmetics industry and our activities in 2025.
The must-read topics of 2025: Your top 5 favourite reads
- Pet care
A rapidly growing market with a major challenge: ensuring safety and scientific rigour. - Hair care
Bold promises regarding product function that require solid scientific evidence. - Photo-ageing
Extrinsic ageing linked to UV exposure, requiring realistic ex vivo models to assess the efficacy of active ingredients in sun protection products. - Facial fatigue
Visible and measurable signs assessed using instrumental and integrated approaches. - PFAS
Regulations are accelerating in Europe, France and the United States, requiring anticipation and increased vigilance.
A year of technical events and enriching exchanges
In 2025, we shared our expertise through a variety of formats that fostered innovation and collaboration, such as:
- Technical conferences on key topics such as cell regeneration, ex vivo models, PFAS, sensitive skin, emotion, dental care and nutraceuticals.
- Webinars addressing topics such as acne & psoriasis, atopic dermatitis, challenge testing, detergency, GMP, skin longevity, PFAS and migration testing.
- Trade shows to strengthen our commitment to the industry and develop new collaborations.
- Exclusive podcasts exploring topics such as cosmetic dupes and counterfeits, European regulations, microbiology, migration testing, skin longevity, talc and SPF testing.
- Scientific posters presenting advances such as innovative models, oxidative stress assessment, the emotional benefits of fragrances and in vitro water resistance testing.
Missed any of these events? Contact us to catch up and learn more.
New capabilities in 2025
To meet growing needs in terms of safety, performance and compliance, we have expanded our suite of service offerings.
We introduced cutting-edge testing and research services, including but not limited to:
- Analytics
- Asbestos testing
- Nanoparticle testing
- NIR spectrometry for material signatures & quality control
- Models & methods
- ATODERM: ex vivo atopic skin model
- HDRS & Double Plate methods
- “Clinical in Real World”: observations under real-world conditions
- Efficacy & claims
- “Glass Skin” assessment (smoothing, radiance, evenness)
- Manageability effect
- Measurement of skin age and ‘gain age’
- ‘Jawline’ effect (restructuring, contours)
- Integrated medical expertise
- Enhanced collaboration with dermatologists, ophthalmologists and aesthetic doctors to reinforce clinical relevance and transposability.
- Specialised skin populations & aesthetic procedures
- Acquisition of The Education and Research Foundation (ERF), a trusted leader in clinical research based in Forest, Virginia, providing access to specialised skin populations - including acne, eczema, rosacea, psoriasis, vitiligo, atopic dermatitis, scars, and hair loss - and enabling aesthetic facial treatment procedures suitable for pre- and post-treatment evaluations
These advancements reflect our dedication to providing innovative solutions and maintaining the highest standards of excellence.
On the road to 2026!
In 2026, we will continue to uphold the same standards: reliable methods, solid evidence, controlled compliance – supporting your innovation, from brief to market launch.
Our ambition remains unchanged: supporting you with actionable science and strategic insights to secure successful and compliant product launches.
Thank you for your trust throughout the year. We wish you a wonderful holiday season and an excellent year ahead!
Discover more on our website or contact our experts to start building your 2026 projects now!